Objectives:

  1. Drive brand exposure and grow audience engagement through strategic social media content. This includes real-time coverage of major events and cycling races, product launches, and timely industry updates.

  2. Manage paid partnership campaigns with sales clients across social platforms.

  3. Develop and execute strategies for campaign and event coverage.

    Accounts managed:

    2024-present: @velovelovelo_ and @pinkbike

    2022-2023: @efprocyling

Social Media Campaigns

A mix of video highlight reels promoting athlete performances or marketing campaigns

View active social pages here and here

  • Demi Vollering interview, Tour de France Femmes 2024

  • Marianne Vos interview, Tour de France Femmes 2024

  • Tour de France Femmes 2024 crash reel

  • Tadej Pogačar 6 wins Tour de France 2024 highlight reel

  • Stage 20 Tour de France 2024 highlight reel, Tadej Pogačar

  • Stage 14 Tour de France 2024 highlight reel

  • Stage 11 Tour de France 2024 highlight reel, Jonas Vingegaard

  • Stage 9 Tour de France 2024 highlight reel

  • Mechanic POV: Promo for team partner, Muc Off

  • Neilson Powless Tour de France 2023 highlight reel

  • Paris-Roubaix 2023 bike check: Promo for team partner Cannondale

  • Blue jersey at the Giro d’Italia 2023: Promo for team partner Wahoo Fitness

  • Magnus Cort highlight reel

  • Promo for team partner Rapha

  • Lombardia 2023 race highlight reel